Mortgage Leads

Mortgage insurance is an insurance policy like any other. Mortgage insurance is coverage to the mortgage lender in case of the potential default of payments by the borrower. Premiums are generally passed on by the mortgage lender to the buyers of the mortgage.

Since mortgage insurance premiums have to be paid by the borrowers of mortgages. Mortgage insurance companies are on the lookout for leads of potential mortgage insurance policy buyers. These are people who have taken mortgages from a financial institution. A person making at least 20% of the down payment is not required to buy mortgage insurance. It is obligatory for the others. Mortgage leads are invited from those mortgage buyers who have paid less than 20% of the down payment.

Telemarketing is the most viable option for garnering mortgage insurance leads. The few mortgage lead generation websites that exist have mortgage borrowers fill in online forms and pre-qualify them for mortgage insurance policies. Pre-qualified leads are passed on to the mortgage insurance company. Since the leads are already pre-qualified. The reason for the lower number of lead generation companies existing in the mortgage insurance field are that most of the mortgage insurance companies are tied up or affiliated with leading mortgage providers.